With the presence of electronic media making a strong impact on the lives of Indian society, many honchos have been vying hard to have their own presence. Now, it is heard that the age old Deccan Chronicle group has begun to make plans and venture out into the e-media market.
Sources reveal that there are thoughts in the DC circles about setting up a news and entertainment channel. Currently, the groundwork is said to be on and a survey is being conducted to check the viability of the market share and what can be the USPs for the new channel.
There is also a talk that the charming and attractive Gayatri Reddy who owns the Deccan Chargers cricket team is likely to head this as well. For now, no formal announcements have been made but many other media houses and channels are eagerly waiting to see if this takes shape or not.
Sources reveal that there are thoughts in the DC circles about setting up a news and entertainment channel. Currently, the groundwork is said to be on and a survey is being conducted to check the viability of the market share and what can be the USPs for the new channel.
There is also a talk that the charming and attractive Gayatri Reddy who owns the Deccan Chargers cricket team is likely to head this as well. For now, no formal announcements have been made but many other media houses and channels are eagerly waiting to see if this takes shape or not.
Source: www.greatandhra.com
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