Wednesday, June 22, 2011

TV Channels Playing With DVD Rights

The sources of revenue for the producers are not just from the distributors but also from the satellite rights and DVD rights for their movies. However, a new format has developed in the recent past wherein one source is buying both the satellite and the DVD rights.

These are the TV Channels and there is a business logic in that. While they are buying satellite rights, along with that they are also buying DVD rights as a package and it comes at a lesser cost. Usually, it is only after the film is screened in the TV channel that the DVD should be released.

Now, reliable sources are saying that if cinema is a hit then the DVD is being released immediately. But if it is a flop then the TV channels are saying they will release the DVD version only after three times screening happens in the channel. Logically speaking, when should that happen. Be it a big or small film, the TV folks feel it is a waste of expenditure by releasing a DVD. That way they are playing with the DVD rights. 

Source: www.greatandhra.com

No comments:

Post a Comment